The PSCP Advantage

Customer Centered Philosophy

  • We are committed to maintaining life long relationship with our clients.
  • We help them make good decisions regardless of how it affects our bottom line.
  • We expect our associates to put their clients first, while our staff puts associates first.
  • We practice “designated agency” because clients deserve full representation.
  • We still caravan to our new listings because it is in the owner’s interest for us to experience their property and neighborhood first hand.
  • We have an independent lender located in the PSCP office suite for our clients’ convenience.
  • We master technology so we can best serve our clients.
  • We understand that the service we give, earns the reputation we enjoy.

Agent Profitability

  • Our average sale price is higher which results in higher incomes for our associates.
  • Our unique commission plan helps launch new agents and generously rewards full-time professionals.
  • We are independent, so there is no franchise fee. Our reputation is the essence of our brand.
  • Our associates are offered a yearly business plan to help them remain focused and more productive.
  • PSCP does not charge associates or clients miscellaneous fees.
  • We provide remote and in-house coaching for associates at no cost.
  • Our strategic location enables us to serve both Durham and Chapel Hill markets.

Associates and Managing Broker

  • Our broker/agent ratio of 1/20 gives associates quick access for critical guidance.
  • Each new associate receives a customized individual training regimen with the managing broker.
  • PSCP weekly sales meetings are well attended because they are carefully planned, end on time and address subjects that are of current interest to associates.
  • The managing broker has nearly 30 years experience in real estate and has earned the CRS designation – the highest credential awarded to residential sales agents, managers and brokers.

Technology

  • The Company receives continuous remote IT support from a Durham-based Managed IT company as well as onsite support when needed.
  • We partner with the Triangle MLS, ShowingTime and Docusign to provide each agent with advanced skills in these operational softwares.
  • Expert photographic services are available, but for those who prefer to take their own pictures, digital photography skills are offered.
  • We have in-house training capability for online webinars and guest trainers.
  • PSCP is committed to electronic file management saving time, money and space for the firm and associates.

Marketing

  • Our signs are easily recognizable with a distinctive logo, unique teal and gold colors and a distinctive name.
  • All of our listings are syndicated on Realtor.com and nearly 20 other real estate listing websites at no expense to associates.
  • Associates have access to an in-house marketing manager who creates custom marketing pieces for listings and agents.
  • PSCP is the exclusive area representative for Leverage Global Partners, a worldwide network of independent real estate firms offering networking, training opportunities and exposure among thousands of agents worldwide.
  • We have a year-long commitment for display ads in the Durham Magazine.
  • PSCP is committed to advertising yearly in the Durham & Chapel Hill Relocation Guides.
  • Associates do not pay for copies, color or black and white.
  • Our online presence is user friendly and easy on the eyes.